As I understand it you have to send a cake to Steve Jobs with the name
of the DVD you want to watch iced onto the top of it. If he likes the
movie (and the cake) and thinks you chould be allowed to watch it he
releases a small silver bird that "homes" to your ipad and when
it finds you it drops a small present on you from a great hight - you IPad
will them play JUST that movie - JUST once.
At least I think that's what happens.
Tim
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